Direct mail

NorthShore Credit Union

Balancing design with specific audience focus

This NSCU mail out’s objective was to attract high net worth customers. The package focused on the premium all encompassing financial services through simple lifestyle photography and elegant design.

Holt Renfrew Fashion Gala
Holt Renfrew holds an annual charity gala with proceeds to Arts Umbrella, Canada’s leading visual and performing arts institute for young people. For five years, Kameleon had been involved in the conception and development of this event.

Holt Renfrew Fashion Gala
Themed design for Holt Renfrew fashion gala that has raised over $800,000 for Arts Umbrella.

SympaticoMSN
With the merger of Sympatico and MSN, an announcement piece was needed to launch the new brand and create excitement within the industry.

Telus
This Telus catalogue moved from 60 thousand printed mailing to over 1 million in just three issues based on the increase in sales it created.

NorthShore Credit Union
A tiered DM campaign to introduce and promote higher levels of service for selected existing customers.

Wolfgang Commercial Painters
Wolfgang Painters was a new company in the commercial painting industry and wanted a marketing piece to introduce itself and attain clientele.

ICBA
Independent Contractors Business Association needed to promote an insurance plan that offered more coverage for less cost. This oversized DM band-aid was selected as the messenger.